Talent Coaching And Empathy – Radio Ink

An empathetic ear as a coach is more important than ever as life moves at a dizzying pace. I have wondered often how John Wooden the greatest coach of our generation would have handled coaching if he switched professions to our business.


Even though he never mentions the word empathy in this quote, he is clearly thinking about coaching with an empathetic ear: “A mentor must always guide, never push. It was my job to listen to them, to offer my perspective, and encourage them to pursue the ideals they believe to be true.”


Although the entire statement is brilliant, the key words that jump out to me are “listen” and “encourage.” I believe those of us who have spent time in our career as on-air talent have a different appreciation for what empathy means to coaching and how it’s the key to unlocking success.


By Buzz Knight