Share the Love: Increase Your Empathy for the Customer Experience

It’s providing a good customer experience. And the key to a good customer experience is demonstrating how your company empathizes with customer needs, wants and desires.

How exactly do you empathize with customers, particularly during interactions such as phone calls, emails and chats that can easily become routine and impersonal?

First, let’s step back and define exactly what we mean by customer experience (sometimes abbreviated as CX).