How 3M Drives Innovation Through Empathy And Collaboration | True Viral News

Ashoka: What role does empathy plays in 3M’s product development process?

Whyle: Empathy is part of how we develop our products because we have to place ourselves in the position of the user. With the lifecycle management process, we’re also thinking about all the other stakeholders that could be impacted. So I think in that regard, our ability to empathize with those impacted is pretty extraordinary.