Empathy is a buzzword in the medical and health fields these days. And for good reason! Empathy allows you to connect with your patients in a way that diagnoses and lab results miss. Empathy creates rapport, connection, and ultimately gives you the tools to improve client compliance and business success.
But empathy can have a dark side. Connecting too deeply with your patients’ struggles can cause three serious problems in your practice:
1. You feel your client’s pain so much that you give away your services to be able to help them.
by Andrea Nakayama, CNC, CNE, CHHC