Empathy: A powerful tool for leaders

Marie Peeler | Empathy, Leadership development


Developing empathy helps develop your business

Empathy is the ability to sense and understand the feelings of others. When you understand others’ frustrations, their needs, and the way they think, you increase your connection to them and you gain an understanding of many things that are important to your business.


Empathy allows us to gain competitive intelligence. By putting ourselves into the shoes of customers and listening to what they feel, we begin to gain an understanding of how to design products and services that better meet their needs.