Business Empathy  : London: The News

More and more academics, design professionals and business executives are talking about the importance of empathy as a first step to creativity and innovation, the benchmarks of the so-called new economy. Empathy they say — not apathy, not sympathy — is fast becoming the secret to corporate success.

Wired magazine said empathy is “a revolutionary force for change … social co-operation and mutual aid will be key forces from product marketing methods to informing policy and peace initiatives.”

And art based learning, indeed the arts in any form, can give business people the capacity to see the world differently, to think differently and see the important connections that enable them to be creative and innovative, the skills most in demand in the new economy. John Eger