Amplify Empathy represents a hope, a cause, and a heartfelt desire that companies will work towards developing a deeper understanding of their customers’ needs, and that they will use this knowledge to serve those needs better.
More specifically, Temkin Group created the Amplify Empathy movement to encourage individuals to help build stronger empathy for their customers within their organizations.
As part of our commitment to Amplify Empathy, Temkin Group will continue to research and write on the topic of organizational empathy. As a primer, check out these posts:
- Building Organizational Empathy: Perceive-Reflect-Adjust, shows how to embed empathy across CX competencies.
- People-Centric Experience Design is a free eBook that includes the principle, Guide with Empathy.
- Join Me in Making 2014 the Year of Empathy includes a compelling video form the Cleveland Clinic.
To encourage people to share their best practices, Temkin Group will choose the five people who we believe submitted the best ideas for Amplifying Empathy, and we will award them each a $500 gift certificate to Amazon.com.